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Through the events we organize, we bring together Rhône-Alpes customer relations professionals (marketing, customer experience, sales functions, transformation, change management) in Lyon, all sizes of companies and sectors of activity combined. These gatherings aim to develop mutual help between peers, listening to practices and identifying the “how to” on large and small topics related to the Client. Collective Intelligence and Open Innovation are at the heart of these events and these moments of sharing are an opportunity for us and for you to enrich this growing community.

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cx events

Through the events we organize, we bring together Rhône-Alpes customer relations professionals (marketing, customer experience, sales functions, transformation, change management) in Lyon, all sizes of companies and sectors of activity combined.

These gatherings aim to develop mutual help between peers, listening to practices and identifying the “how to” on large and small topics related to the Client. Collective Intelligence and Open Innovation are at the heart of these events and these moments of sharing are an opportunity for us and for you to enrich this growing community.

Customer centricity

Customer Centricity
at Groupama

On November 22, 2019, the 4th edition of our CX morning event was held at Groupama on the theme of Customer Centricity . This seemingly “classic” subject seemed essential to tackle; indeed the difficulty for companies is growing in establishing an effective and widely shared customer culture, but also in “homogenising” the levels of maturity. Centred around the CUSTOMER and how to address his problems and needs in order to provide him with adapted solutions, this morning brought us together to work on the issue of business resilience through Customer Centricity.

Diagnostic, testimonials, collective intelligence, donations to the community and sharing of good practices were the order of the day during this event, rich in exchanges. Many Rhône-Alpes companies were present, including Orange, April, OVH, La Poste, CEGID, SUEZE, Bayer, SNCF and Solvay! You can watch our video of the event here !

Customer Centricity
at Groupama

On November 22, 2019, the 4th edition of our CX morning event was held at Groupama on the theme of Customer Centricity . This seemingly “classic” subject seemed essential to tackle; indeed the difficulty for companies is growing in establishing an effective and widely shared customer culture, but also in “homogenising” the levels of maturity. Centred around the CUSTOMER and how to address his problems and needs in order to provide him with adapted solutions, this morning brought us together to work on the issue of business resilience through Customer Centricity.

Diagnostic, testimonials, collective intelligence, donations to the community and sharing of good practices were the order of the day during this event, rich in exchanges. Many Rhône-Alpes companies were present, including Orange, April, OVH, La Poste, CEGID, SUEZ, Bayer, SNCF and Solvay! You can watch our video of the event here !

customer centricity

Selfcare at Orange
Business Services

On June 14, 2019, we were welcomed by Orange Business Services for our third Customer Experience morning. This time on Selfcare: a mandatory optimal experience. The emergence of new digital tools (chatbot, conventional or navigational bot, dynamic FAQ) has pushed companies to respond very quickly and widely to this demand. But be careful, the three watchwords of Selfcare must be simplicity, efficiency and fluidity.

This morning was based on listening and attention to others, cohesion, placing the human being at the centre of the process. On the agenda: escape game, collective intelligence workshops, speakers and exchanges. An energetic morning that allowed us to look at the needs of our customers, reconsider their life cycle, listening to them and to employees, the organization of the company and finally: giving meaning to change.

selfcare

Selfcare at Orange
Business Services

On June 14, 2019, we were welcomed by Orange Business Services for our third Customer Experience morning. This time on Selfcare: a mandatory optimal experience. The emergence of new digital tools (chatbot, conventional or navigational bot, dynamic FAQ) has pushed companies to respond very quickly and widely to this demand. But be careful, the three watchwords of Selfcare must be simplicity, efficiency and fluidity.

This morning was based on listening and attention to others, cohesion, placing the human being at the centre of the process. On the agenda: escape game, collective intelligence workshops, speakers and exchanges. An energetic morning that allowed us to look at the needs of our customers, reconsider their life cycle, listening to them and to employees, the organization of the company and finally: giving meaning to change.

selfcare

Omnichannel approach at Enedis

omnichannel

One of our first events took place at Enedis on the 15th of March 2019. Focused on omnicanality and the promise of an ideal Customer Experience, the aim of this morning event was to present what an omnichannel approach implies, what its main pillars are, and the importance of a change management in this initiative. This process of harmonizing and integrating the customer experience, regardless of the channel used, completely shakes up organizations, which imagine themselves at the foot of an impassable mountain when they decide to embark on the process.

We wanted to tackle this subject by sharing our experiences, listening to the testimony of an expert and by exchanging during a collective intelligence workshop on the elaboration of an adapted roadmap. Rhône-Alpes companies such as Orange, Solvay, ENGIE, Sunpower, Hermès, Toupargel and Mylan were present!

Omnichannel approach at Enedis

One of our first events took place at Enedis on the 15th of March 2019. Focused on omnicanality and the promise of an ideal Customer Experience, the aim of this morning event was to present what an omnichannel approach implies, what its main pillars are, and the importance of a change management in this initiative. This process of harmonizing and integrating the customer experience, regardless of the channel used, completely shakes up organizations, which imagine themselves at the foot of an impassable mountain when they decide to embark on the process.

We wanted to tackle this subject by sharing our experiences, listening to the testimony of an expert and by exchanging during a collective intelligence workshop on the elaboration of an adapted roadmap. Rhône-Alpes companies such as Orange, Solvay, ENGIE, Sunpower, Hermès, Toupargel and Mylan were present!

omnicanalité

Customer Experience management with Solvay

October 2, 2018 marks the first event officially organized by SWELL as part of our mission at Solvay. The objective of this day was to gather best practices in customer satisfaction management, whether in terms of indicators, internal organization or continuous improvement approaches from several French and international companies. We wished to structure this event around 3 main sequences: the sharing of experiences and good practices of each participant, the evaluation of the maturity of their respective companies with the help of a barometer and finally, the analysis of the results and their connection with our white paper.

Bringing together companies such as Fermob, April, Arjowiggins, Enedis, Biomérieux and Mylan, this first event represents for us the beginning of an adventure and the creation of a beautiful community, which we are delighted to bring together every quarter!

CX

Customer Experience management with Solvay

October 2, 2018 marks the first event officially organized by SWELL as part of our mission at Solvay. The objective of this day was to gather best practices in customer satisfaction management, whether in terms of indicators, internal organization or continuous improvement approaches from several French and international companies. We wished to structure this event around 3 main sequences: the sharing of experiences and good practices of each participant, the evaluation of the maturity of their respective companies with the help of a barometer and finally, the analysis of the results and their connection with our white paper.

Bringing together companies such as Fermob, April, Arjowiggins, Enedis, Biomérieux and Mylan, this first event represents for us the beginning of an adventure and the creation of a beautiful community, which we are delighted to bring together every quarter!

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